If you use any of the social media platforms you will probably have seen the hashtag at work; this little symbol transforms a key piece of information into a searchable marketing tool that immediately adds to your visibility and brand awareness. However, firstly it does need to be used correctly and follow hashtag etiquette, and secondly, these are not random …
Deadly Sins of Social Media & How To Avoid Them!
It’s not surprising to know that 96% businesses in the UK now use some form of social media as a platform of marketing. Due to it’s nature of being cost effective, wide and fast reaching, many businesses use this as their main or only form of marketing. To put things into perspective, last year Facebook had 1.71 billion users, …
Social Media – The Good, The Bad & The Ugly
Undoubtedly, social media has grown immensely over the last 10 years. Some people use it to stay in touch with friends, some use it to keep abreast of current affairs, others use it for business, say what you will, you meet very few people these days that don’t use ANY form of social media. In aftermath of the hugely devastating …